Why Feminism Matters: A Statement from Purple By Violet

At Purple By Violet, feminism isn't just a trend—it's the core of who we are and what we stand for. Our clothing isn’t just fabric stitched together; it’s a statement, a declaration of equality, and a powerful tool for change.

Feminism matters because it’s about justice, equality, and the belief that every person, regardless of gender, should have the opportunity to live a life free from discrimination and oppression. It’s about challenging the status quo, breaking down barriers, and ensuring that everyone’s voice is heard and valued.

Our brand is dedicated to empowering individuals to express their beliefs through what they wear. Each piece of clothing we design is infused with the spirit of activism, a reminder that we are all part of something bigger—a movement that demands respect, dignity, and rights for all.

By choosing Purple By Violet, you’re not just buying clothes; you’re supporting a vision of a more equitable world. You’re joining a community that believes in the power of collective action and the importance of standing up for what’s right. Feminism isn’t just for women—it’s for everyone who believes in equality.

Let’s wear our values proudly and continue to push for a future where every person, everywhere, is treated with the fairness and respect they deserve. Together, we can make a difference, one step—and one outfit—at a time.

*5% of all proceeds will go to the National Organization For Women

#FeminismMatters #WearYourValues #EqualityForAll

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